What can you expect at the bootcamp? Following an introduction by Siteimprove’s CMO Kevin Bobowski, we’ll take a deep dive into website (re)design with leading industry experts in 4 hands-on sessions:
1. The business benefits of website redesign (Justin Anovick, Chief Product Officer, Optimizely & Brian Beckham, General Manager, Digital Experience Platforms, Perficient)
Understand the requirements of website redesign and how to realize the business value of delivering the right page experience – both in terms of brand credibility and ROI 2. Collaboration: The key to scaling digital experiences (Ricardo Osuna, Sr. Director of Strategic Partnerships, FFW)
Learn how to build a collaborative digital practice and identify approaches to designing digital experiences that scale to meet (and exceed) the demands of your organization and customers 3. Data-fueled website redesign: Taking website experience to the next level (Viridiana Joyner, Global Digital Communications Manager, Givaudan & Matthew Bebenek, Solutions Consultant, Siteimprove) Learn why successful website design is a continuous effort and how you can engage better with your online audience through data-driven insights. 4. Creating inclusive web experiences. What is accessibility and how do you achieve inclusion on your website? (Inka Ilona Taagehøj, Accessibility Product Expert, Siteimprove; Mai Hartmann, Accessibility Specialist, Siteimprove)
Sharing our own experience: Why accessibility was a key KPI for Siteimprove’s website relaunch and what have we learned along the way Stay tuned for further details around the event when we move closer to the date - we’re looking forward to seeing you at Siteimprove’s Reimagine Experience bootcamp!
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