Learn the secrets behind the world's hottest startups and how they are earning market share from the biggest Fortune 500 companies at an unprecedentedly rapid pace. Spoiler alert: Mobile marketing plays a huge role!

If you have a small marketing budget, this one's for you. A small nonprofit created a model with a value proposition that coupled corporate employee engagement with community involvement resulting in 6 million+ meals for families in need. 

Getting translations right for an international audience is only the beginning. Your marketing team must also be fluent in the customer’s trade language, mental levers and word preferences. Here are three tips.

1. How to properly express a value proposition (new research) – the most powerful way to amp up your marketing results for 2019.
2. How to measure the effective force of your value proposition – use this approach to predict the impact of your campaigns before you invest.

• Landing Page Segmentation Worksheet
• MECLABS Institute Test Discovery Tool: Build a custom discovery library for your organization
• Research-based Lead Gen Swipe File: 22 valid marketing experiments to give you ideas for your next A/B test
• MarketingSherpa B2B Marketing Benchmark Report
• Email Marketing: Bundle of 6 checklists to optimize your email marketing
• MarketingSherpa Customer Satisfaction Research Study
• A Model of your Customer's Mind: 21 charts and tools have helped capture more than $500 million in test wins
• Test Planning Scenario Tool
• Marketing Strategy & Value Proposition Reports Bundle
• Research-based Ecommerce Swipe File: 25 valid marketing experiments to give you ideas for your next A/B test