| Amateur vs. Pro Photos: See the Difference | | Poor lighting, crooked lines, and awkward angles make listing photos look like they were shot by a novice. Professional photographers share “good” and “bad” images so you can see how big of a difference these flubs make, along with tips for how to improve. |
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| Some real estate professionals won’t return your call, even when you’re trying to pass along your client’s full-price offer. This video introduces NAR’s upcoming initiative to tackle this problem and others in an effort to increase professionalism. |
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| The Real Estate Buyer’s Agent Council offers tips on how real estate pros can prepare for the upcoming buying season through its ABR® designation. |
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| Whether homeowners add technology to their existing residence or inherit devices as part of a property sale, network vulnerability is just one of many issues they should consider. Help clients understand what to look out for. |
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| Some sellers decide on the list price based on inaccurate online home valuation tools. Learn how one agent convinced her seller to trust her professional insights over the internet, helping the client earn $30,000 more on the sale of her home. |
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| Appfolio explains why your hiring strategy, technology, and acquisition plan are key to making sure expansion works for your business. |
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| Technology makes it easy to automatically queue up ads and follow-up materials to attract more prospects with less hands-on time. But chatbots and drip campaigns will fail if you don’t impart a human touch. |
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| Use this eight-point checklist to find trustworthy craftspeople in your local area so you can develop a solid lineup of experts to share with your clients, no matter what the project. |
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