SEO: Wayback Machine | Dire ct Mail | Decison Framework s

Webinar: Streaming Video + Ebook

Cross Border Commerce Is Booming

Cross border ecommerce is booming. Nearly 25% of all worldwide ecommerce sales in 2022 are across international borders. In this 20-minute streaming video and companion ebook, we'll uncover the keys to cross-border success. Instant Access...

Decision Frameworks Help (Fast-growing) Companies

Unilateral decisions by a company founder or manager carry risks. A transparent process involving staff can lead to better outcomes. We explain.

SEO: Using Wayback Machine, Google Cache

Wayback Machine and Google's cache have important SEO benefits. The former helps monitor changes to competitors' pages. The latter confirms Google's assessment of a page. We explain.

A Message from Fuel

Your Finance Department in the Cloud

Fuel is your ecommerce finance department in the cloud. We combine proprietary software with seasoned financial professionals to manage your balance sheet, profit/loss, cash flow, projections, unit economics, and more — all accessible via innovative 24/7 dashboards. Simple integration with Shopify, Amazon, more. Ukraine proud! Learn More…

The SEC Reins in SPACs, Cryptocurrencies, More

Massive investments in SPACs, cryptocurrencies, and private companies have caught the attention of the U.S. Securities and Exchange Commission.

Direct Mail Replaces Facebook for Barbeque Seller

Lea Richards launched Pig of the Month, a direct-to-consumer seller of barbeque, in 2010. The company has thrived, with dozens of meat products and outsourced logistics for other merchants.

🔥 Today's Great Ecommerce Idea

Optimize Product Feeds for Google Shopping

"Google Shopping is now free to all merchants. To optimize listings, focus on your product feeds, which are generated by most ecommerce platforms and by third-party providers. Include search terms in the product titles and descriptions. Publish the feed and measure the results. If you haven’t explored feed optimization, I highly suggest it."

- Bill Sebald, Managing Partner, Greenlane, an agency.

🎙 'Ecommerce Conversations' Podcast

Ecommerce Copywriter on Tactics, Tools, More

Sutro Pivots from Drinking Water to Swimming Pools

Subscribe to the podcast.

🎯 Industry IQ:

Resources from our partners.

The Complete Guide to E-commerce Security

Sell Subscriptions without External Apps

🎓 Webinar U:

Instant 20-minute video + ebook.

3 Pillars for Successful Cross Border Commerce

How to Recover Chargebacks and Avoid Hidden Costs

Fight Fraud and Approve Good Customers with Manual Review

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