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| John, In some ways, conversion rate optimization (CRO) is as old as society itself. Shortly after the first person tried to convince someone of something, I’m sure that person learned from it and tried to get better. But CRO is a new(ish) practice in the digital world. Just how new and how far does it have to go? That’s a topic we cover today in Ask MarketingSherpa: Maturity of conversion rate optimization (CRO) industry. Read on for insights from Flint McGlaughlin, CEO and Managing Director, MECLABS Institute, along with your marketing peers and CRO practitioners. Daniel Burstein Senior Director, Content & Marketing MarketingSherpa and MECLABS Institute P.S. Our job is to help you do your job better. Reply to this email to let us know how we can help. | ||||||||
| 3 Ways to Maximize our Research: Free Reports Online Learning Research Partnerships | ||||||||
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