John,
The product itself has a huge impact on marketing of said product.
Especially a software product with a 14-day free trial.
In our latest article – How a software company leveraged Amazon Web Services to improve customer experience and enable user growth – we take a technical look at optimizing your product so you can increase sales.
Read on (and watch the video interview) to learn how software company BluHorn added more customers by increasing scalability and was able to keep more of them by improving reliability.
Here’s to product optimization,
Daniel Burstein
Senior Director, Content & Marketing
MarketingSherpa and MECLABS Institute
P.S. Our job is to help you do your job better. Reply to this email to let us know how we can help. |
