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| John, Marketing gets a bad rap. It’s thought of as trickery. Or a way to scam people. At its heart, though, effective marketing is teaching. This idea we explore in today’s article, Marketing is Teaching: 3 examples of high-performance marketing that worked by educating the customer. Read on for examples from an addiction treatment center, an aftermarket engine lubricant, and an over-the-counter probiotic. Here’s to teaching your customers, Daniel Burstein Senior Director, Content & Marketing MarketingSherpa and MECLABS Institute P.S. Our job is to help you do your job better. Reply to this email to let us know how we can help. | ||||||||
| 3 Ways to Maximize our Research: Free Reports Online Learning Research Partnerships | ||||||||
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