John, The goal of marketing is to win over a customer. However, certain marketing behaviors are more likely to alienate a customer than win one over. This week, we share data showing how brands disappoint men and women with their marketing. Read on to see the chart, along with analysis and advice from MarketingSherpa and Sam Beiler, Marketing Director, Equipter (a construction equipment manufacturer). Daniel Burstein Senior Director, Content & Marketing MarketingSherpa and MECLABS Institute P.S. Our job is to help you do your job better. Reply to this email to let us know how we can help. |
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