John, Technology has become critical to marketing success. But most marketers are not technologists by trade – they’re creatives, strategists and relationship builders. Simply put, technology does not come natural to them. So for our latest article – MarTech Chart: Biggest technology innovation challenges – we asked the MarketingSherpa audience about their biggest technology innovation challenges. Read on to see which challenges loomed the largest, along with advice from your peers about how to overcome these challenges. Daniel Burstein Senior Director, Content & Marketing MarketingSherpa and MECLABS Institute P.S. Our job is to help you do your job better. Reply to this email to let us know how we can help. |
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