Building any meaningful relationship with someone takes time and work. The same can be said when building trust with AI.

One has to overcome the very real fears of whether this learning technology can compromise your data integrity and security, compliance and trust with clients. Just this week, FINRA and SEC officials warned about AI issues like deepfakes that could make voice-recognition technology obsolete. 

Interestingly, we recently surveyed advisors who said their greatest fear with AI was losing trust with customers. Far more advisors said they were worried about that than about AI exposing private data. 

I spoke with leaders at Morgan Stanley, Morningstar and Orion Advisor Technology about the time and data effort it took to train their AI-based models and tools to produce outcomes they felt were safe to take to the market.  

You can learn from their experiences here, and much more at Financial Planning. 

Feel free to drop me a line at rachel.witkowski@arizent.com. 

Helping you from the ground up.