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Do Modern Marketers have the Knowledge, Skills & Mindset required?
Managing Partner Richard Robinson explores the findings from Econsultancy's new Skills of the Modern Marketer report.
The best digital marketing stats we’ve seen this week
Five dos and don’ts for capturing customer email addresses on retail websites
How not to do sales emails (please stop stalking me)
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Featured Reports
Skills of the Modern Marketer
Based on an extensive study of 500 marketers and a review of the academic and professional literature, this report identifies the key issues, challenges and opportunities around the evolving skills of modern marketers in response to the rapidly changing digital marketing and media environment.
 
Harnessing the Power of Personalisation
As well as being a major differentiator, personalisation has been proven to increase ROI, sales and revenue and increase customer acquisition, loyalty and retention. This report uncovers best practice principles and considerations for developing a personalisation strategy and includes some of the strategies and tactics that are working well for companies.
View all research
 
Econsultancy
 
In the era of non-stop digital spam, the most effective marketing delivers a more personalised experience. On February 20th, 2019 at  11:00 am GMT / 12:00 pm CET attend “Secrets for Using Webinars to Drive Personalisation” and learn how to engage your prospects in a more targeted, personal way.
Register now
 
 
Training
Fast Track: Agile Digital Project Management (2 days) 
London, February 26-27
Fast Track Digital Marketing
London, March 6-7
NEW! Masterclass: Advanced Digital Marketing
London, March 6-8
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Econsultancy
 
“Content” is all the rage in digital marketing, and it has been ever since brands realized their first websites gave them the power and means of production to publish their own messages and information without depending on the press or advertising to distribute it. In this ebook, we'll explore how to lay the foundations for a sensible content marketing strategy, based on technologies and structures we’ve seen succeed with our customers and the Acquia Platform.
Download now
 
 
 
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EMR
Insights and Web Analyst
EMR
Product Manager
Brand Recruitment
Digital Manager - Global
Brand Recruitment
Digital Content and Campaigns Manager
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