McDonald's and Coca-Cola jump into the AR waters. ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ 
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Digital
 
December 19, 2019
 
 
Presented by
Equifax
 
 
 
McDonald’s, Coca-Cola Are the First Brand Partners for Snapchat Scan
 

Scanning their logos unlocks branded augmented reality lenses.

 
 
 
 
 
 
Rubicon Project and Telaria to Merge
 

The pair will form the largest sell-side ad-tech platform.

 
 
 
 
 
 
 
 
How Mars Wrigley Is Trying to Bring Impulse Buying Online
 

Online shoppers can't spontaneously grab a Snickers bar at the cash register. So what's a candy maker to do?

 
 
 
 
 
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Facebook Cracks Down on Misleading Information About the 2020 US Census
 

Content from politicians is subject to the new restrictions as well.

 
 
 
 
 
Quartz Names Former Barron's Leader Katherine Bell as Editor in Chief
 

Bell was also a top digital editor for the Harvard Business Review.

 
 
 
 
 
 
 
 
 
 
 
 
Why Grassroots Political Organizations Rely on Facebook
 

The social network is a vital part of their operations.

 
 
 
 
 
Bed Bath & Beyond's New CEO Mark Tritton Overhauls C-Suite
 

5 C-level executives are departing the retailer, including its chief marketing officer.

 
 
 
 
 
Tech Giants Are Working Together to Get All Your Smart Home Devices to Talk
 

Apple, Amazon, Google, and the Zigbee Alliance are talking in tandem in new Connected Home over IP group.

 
 
 
 
 
 
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