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(Click here to watch the one minute video)
Some social media platforms have other distractions as well.
I'm talking about ads.
One of our pet peeves: Facebook ads that promise you can learn how to sell your art directly to buyers and make thousands... by using Facebook ads.
We have yet to hear of a major success story.
What has worked for some artists: An ad offering a free print of their work in exchange for joining their email list (the buyer pays for shipping).
But should you run out and buy a Facebook ad to try this?
Not necessarily -- there's no guarantee you'll get any collectors from money spent on a social media ad.
And it's definitely not a beginners' tactic.
When we are asked if buying Facebook ads to sell your work is a good idea to start, we often joke it is a great way to throw money down the toilet.
If the online space is exhausting to you, you need less, not more.
I can hear you thinking:
"But don't I need to be on social media as an art business owner?"
If you want to sell your work online, it will definitely help.
BUT, you can make it simple:
Choose just one platform where you want to have a digital presence as an artist.
It sounds simple -- and it can do wonders for your stress level. So hit reply, and let me know:
What's the one platform where you want to double down, so you can forget the rest?
If your answer wasn't Instagram, then let's talk.
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