The last six months have been a tumultuous time for agencies. From the coronavirus and social justice movements to brand safety issues, media buyers have completely changed the way they operate.

Taking place from September 16-18, the Digiday Media Buying Summit LIVE will dive deep into how agencies are transforming and adapting as client requests get stronger, new technologies emerge and industries around the world continue to change. A few of the leaders we'll hear from:

 

Lindsey Boan
Director of Media
Madwell

Arielle Garcia
Chief Privacy Officer
UMWW

Doug Rozen
Chief Media Officer
360i

Jess Richards
EVP, Managing Director, E-Commerce
Havas

Renelly Morel
Social Activation Director
Essence

Brian Wieser
Global President, Business Intelligence
GroupM

Gain insights from these execs, connect with peers and leave armed with everything you need to stay ahead. Learn more about pass options here and secure yours for access to the live discussion and all sessions on-demand following the event.

REGISTER
 
 
 

Featured Topics

  • New media buying and creative tactics: Hear from one agency media director as they walk us through how to perfectly match modern media buying with creative. 
  • Data analysis paralysis: We'll discuss how marketers can cut through the noise to find meaningful insights and share actionable tips on how to ensure that your measurement tools are being deployed effectively.
  • Navigating key trends in commerce: Hear from one exec as they discuss how this shift will impact media buying and how to overcome some of the challenges it poses.
  • Looking ahead: We’ll look into the crystal ball and discuss how strategies implemented in a time of need will shift as we approach 2021. 
 
FULL AGENDA
 
 
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