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Meet the specialty shops crafting
impactful experiences.

Marketing is being transformed by advanced technology—like AI, automation and real-time data—making it more personal. Streamlined workflows and agile processes turn cultural insights into high-impact content quickly, while rapid prototyping and tight collaboration ensure practical, scalable solutions.

This new era amplifies human creativity through continuous innovation, seamless integration, and strong partnerships. But no agency or brand can navigate these emerging technologies alone – that’s where the New Collaborators come in.

Dive into strategy's latest Sponsored Supplement
to find out more about the 2025 New Collaborators.

Salt XC: Outpacing the industry with AI-powered,
real-time media

In a landscape where agility and relevance often define success, Salt XC sets new standards by blending speed, innovation and real-time adaptability.

Prototype-Driven, User-Focused: JuntoXP’s Secret to Digital Success

From brand to build, Toronto’s Junto works behind-the-scenes turning complex digital strategies into seamless customer experiences.

M&H: Mission-critical collaboration

For more than five decades, the indie creative production studio has built its reputation by delivering high-volume, high-quality content that supports the creative without overshadowing it.

The Deli’s recipe for the future: Blending film and experiential

The Toronto-based production company is built around delivering campaigns that haven’t been done before – headline-grabbing, logistically complex, creatively ambitious ideas that demand more than just standard execution.

AndSo: Bringing innovation to ads, brand experiences and design

Launched almost five years ago, the independent creative shop calls itself a “modern creative company” placing a premium on innovative thinking and untethering from a more conventional way of working.

Mosaic: Redefining what an agency can be by putting humans first

In a crowded agency landscape, clarity is currency. Mosaic's recent focus has been on simplifying and solidifying its identity around its three core pillars: experiential, commerce and field marketing - all while embracing a more human, relationship-driven approach.



To find out more about sponsored content opportunities with strategy, contact associate publisher Neil Ewen at newen@brunico.com.


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