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The Wire

Private equity deal news and insights from the New York newsroom

Jul 15, 2025

 

Strategic buyers prevail over PE bidders for industrial targets amid tariff uncertainty; FFL merges two MSPs

Good morning Hubsters. Michael Schoeck here with the US Wire from the New York newsroom, filling in for Obey Martin Manayiti, who’s off for a few days.

 

We’ve got a two-for-one special for this Tuesday Wire: an exclusive deal announcement from Rafael Canton involving IT managed service providers; and my outlook feature on the industrials and manufacturing M&A market.

 

And in deal news, we have a sweet deal involving an Oregon pie producer.

 

Combining multi-vertical MSPs

Today FFL Partners announced the merger of portfolio companies the Abacus Group and Medicus IT, PE Hub was the first to report. The merged business will launch as a multi-vertical IT managed services provider (MSP) focused on the financial services and healthcare sectors.

 

PE Hub spoke with FFL partner Jonathon Bunt in an exclusive interview to learn more about the merger and why MSPs are attractive to private equity.

 

Sign up for the premium version of the Wire to access more details on deal drivers in the MSP market.

 

Strategic appeal

Strategic buyers seem more willing to make deals in the industrials and manufacturing sector these days, while private equity firms seem more cautious about proceeding in the midst of uncertainty around tariffs, according to investment bankers PE Hub interviewed.

 

PE Hub’s coverage of several deals in the sector found strategic buyers paying high multiples to win the bids. To find out more about the dynamics, we spoke with Scott Alford, managing director at Houlihan Lokey; Andrew Petryk, managing director and head of industrials at Brown Gibbons Lang & Company; and Bobby Reifman, managing director and co-head of industrials at Lincoln International.

 

Upgrade to the premium version of the Wire to read up on what EBITDA multiples strategics are paying for industrials holdings as PE firms sit largely on the sidelines.

 

Easy as pie

Snack products and baked goods are a perennial topic of interest that has attracted the sweet tooth of PE firms.

 

Dessert Holdings, a St. Paul, Minnesota-backed baked goods company backed by Bain Capital, has acquired Williamette Valley Pie Company, a Silverton, Oregon-based maker of pie and dessert products.

 

Sign up for the premium version of the Wire for more add-on deals Dessert Holdings has done under Bain’s ownership.

 

That’s a wrap for me. Keep an eye out for the Europe edition of the Wire tomorrow from Craig McGlashan and the US edition from Rafael Canton.


Cheers,

Michael

 

Read the full Wire commentary on PE Hub ...

Today's must reads
> Strategics pay high multiples for high-quality industrial and manufacturing targets More...
> Exclusive: FFL merges Abacus and Medicus IT, as multi-vertical MSPs gain traction More...
> AI jitters driving up valuations for European vertical software players More...
> Blackstone Gives Back Challenge hones pitching skills and yields donations to nonprofits More...
> Apollo's David Sambur: 'We have not seen the floodgates open just yet' More...

Also of note (may require subscriptions)

Highly specialized software has emerged as a “safe harbor” in Europe amid the rising tide of AI disruption, according to André François-Poncet, partner at Partech, as investors flock to assets that promise “safety and security.” These software platforms stand out as resilient for a couple of key reasons, he told PE Hub.

 

Oak Hill Capital, a longtime specialist in mid-market investing, is looking to raise $3.75 billion for a seventh flagship buyout offering. (Buyouts)

 

Jaime Alvarez, head of sustainable infra and private equity at Brunel Pension Partnership in the UK, explains why his team prefers mid-market GPs and outlines other key drivers of its investment strategy. (Infrastructure Investor)

 

What LPs look for in affordable housing funds: Investors want to participate in community development projects, rather than just turn over units, and they can easily discern between the two. (New Private Markets)

 

The latest episode of The New Private Markets Podcast talks with Schroders' co-head of impact management Catherine Macaulay and head of sustainability and impact for PE Paul Lamacraft about their research into impact's financial track record.

 

Private Equity International reached out to the global LP community to find out what podcasts they’ll be listening to this summer. Here’s a round-up of their recommendations.

Deals

> Sterling to acquire packaging firm PCI from Oncap More...
> Seva Growth takes minority stake in Canada’s TitanFile More...
> Wise Equity-backed Almac snaps up Easy Lift More...
> Northleaf and Avalt to acquire laundry services provider Wash from EQT More...
> Blue Owl acquires telecom infrastructure provider South Reach Networks from Turning Rock More...
> Sovereign-backed Summit Group picks up R&H Jersey More...
People
> Stellex hires Russell Jenkins as operating partner More...
> Angeles Equity Partners recruits Tanner Pattee as talent acquisition head for operations group More...
> Extens bolsters team with three new hires and one promotion More...
 
 

They said it

“As multi-vertical MSPs have continued to scale, over the last six months we’ve seen a few transactions that have traded at premium valuation multiples, which helped open our eyes to the multi-vertical opportunity.”

— Jonathon Bunt, partner, FFL Partners, on the PE investor’s scale and growth in the MSP market.

Today's letter was prepared by Michael Schoeck

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