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Success Is the Easy PartWhy We Need Help Discerning What We Really Want
Greetings from Washington, D.C.! My dad and I are here for a quick trip. Last night, we attended a book launch for a client (the book is now #9 on Amazon Charts this week), and today we are doing some sightseeing. It’s been a fun trip of catching up, talking through what matters most, and wondering why things keep changing. Last night at the event, I had a conversation with someone, and they shared with me that “success is the easy part.” I know that sounds crazy, but relatively speaking, it has never been easier to build a life around a craft you want to pursue. The tough part, the part no one else can do for you, is figuring out what you want to do with your success. What do you want to succeed at? Where do you want to direct your efforts? Most people in life, to quote an old business author, are climbing a ladder in life only to realize it’s leaning against the wrong wall. In America, we are often taught to succeed at all costs. This lesson comes implicitly, but it certainly does come. We are taught to strive, to hustle, to work harder than most if we want things others don’t have. I don’t think that’s necessarily bad, but it’s confusing. So, here’s my question: If success were inevitable, what would you do? What would you attempt? How brave could you be? These days, with the Internet and social media, with DIY videos on YouTube helping you solve every problem a person can have and with Reddit threads and Quora answers that tackle almost any question you could ever ask, it is not acceptable to say, “I don’t know how.” That’s just a matter of finding someone who’s done what you want to do or gotten what you want to have, following what they did, and seeing what it works for you. Again, the hard part is knowing what you want, and sometimes you need help figuring that out. Yes, knowing your way is up to you. But others can guide you in the process; they can at very least help you figure out what you don’t want. This week, my friend Joe Bunting is bundling over a decade’s worth of writing resources (courses, guides, you name it) and offering them at a deep discount. Joe is an old pal of mine, and as far as I’m concerned, he’s the guy you want to look to if you want to grow as a writer in any capacity. He’s only doing this once, selling all his best advice for writers for a fraction of its value. I highly recommend you take him up on it. Just remember: Success is the easy part. The challenge is always knowing what you want to succeed at and what you will do with that success. So… whatcha gonna do with all your success? And what would you do if you couldn’t fail? Thank you for reading The Ghost. This post is public so feel free to share it.
© 2025 Jeff Goins |
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