Hello, Curious about what really drives brand discovery and purchases? Our latest Path to Purchase report reveals how consumers discover and buy products and more! Here’s a sneak peek at what the report covers: Physical stores drive more product/brand discovery than any digital channel. Retail giants like Amazon and Walmart lead online brand awareness. Online ratings/reviews influence purchases more than influencers. These insights are crucial for shaping your marketing strategy for 2024/2025. Ready to dive in? Become a client to access the full report and our exclusive resources on categories, channels, and purchase decisions. |
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Best regards, The EMARKETER Team What Clients Are Saying: "EMARKETER is my secret weapon. It’s one of the best sources for getting a foundational understanding of what is happening in media, where advertisers are spending dollars, where consumers are spending their time, and what’s projected to grow." Marie Tsang - Portfolio Media Strategy Manager, PepsiCo |
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