Many public libraries are looking at ways to eliminate racial and social equity barriers in their programs, services, policies, and practices. Gale Analytics: Community Insights and Patron Insights now offer users the ability to view demographic reach using racial and social identifiers.

Read this blog from an analytics expert, who explains how to identify the existence of these types of barriers using an exciting new feature supported by Census data.

This tool can help you reach out to underserved groups in your community.