Target.com Launches GiftNow Option, Plus Amazon’s One-Day And Same-Day Holiday Shipping, And ThredUP Lets You Try-Before-You-Buy.  | | | | | | | | | |  | | | The Mainstream Retail Future Of AR/VR | | Some things are easier to buy from a two-dimensional image than others — one of digital commerce’s stumbling blocks when it comes to the types of goods customers would rather see in real life before they make a purchase. But, as Airbnb demonstrated this week when it rolled out its newest concept for hotel bookers, the emerging ability to transport digital customers into online worlds might just be the ingredient needed to help them get comfortable will a more fully digital commerce experience. | | |
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| | | |  | | | Shopping Malls Freshen Up With Chatbots | | Can chatbots motivate online buyers and one-time holiday shoppers to return to brick-and-mortar shopping malls? Mall of America and Simon Malls are giving it a try for the holidays and beyond. The greatest benefit, however, may not be in reaching the one-time customer, but in better serving the frequent shopper — and driving discovery by pushing regular customers off the beaten path with offers and deals. Read More... | |
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| |  | | | Fiverr And The 'Other' Gig Economy | | The term “gig economy” is used today as shorthand to describe the Uber driver or the InstaCart delivery guy. But seven years ago, Fiverr created a marketplace that aggregated demand for a different sort of gig worker: The skilled freelance worker looking for her next, well, gig. In this week’s edition of The Matchmaker Is In, Karen Webster chatted with Brent Messenger, Fiverr’s global head of community, about the role of payments in enabling a marketplace that adds 6,000 of skilled gigs every day to the millions already online — and attracts a buyer base that now includes the enterprise. Read More... | |
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| | |  | | | Person Present: The Future Of CNP Identity Verification | | In this brave new digital world, how can merchants and banks be sure the customer with whom they’re dealing is who he or she claims to be? Jumio vice president of products Philipp Pointner believes that as society migrates away from plastic IDs and toward digital ones, the future of identity verification will lie in the roots of identity — and in person present authentication methods. Here’s how. Read More... | |
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