One of the most successful advertising campaigns of the 21st century, Dos Equis’ “Most Interesting Man In the World,” is changing direction in an attempt to appeal to millennials. Given that the existing version had already been a hit among young consumers for nearly a decade, is the rebranding asking for trouble?  Read More...

The first two-plus months of 2016 have certainly been interesting for team Apple — and, generally speaking, not in a good way. Investor concerns, a hiccupy stock price and an irritated federal government is sort of bad drama. But this week there were some positive twists in the story and it's all related to Apple Pay. Does this signal an Apple Pay pivot?  Read More...

Michael Bloomberg's ghost campaign for the presidency is officially over even though it never officially began. But if it did, could Uber and Airbnb have helped the billionaire to the West Wing?  Read More...