The UK Information Commissioner’s Office (ICO) has questions about the legality of certain parts of the programmatic ecosystem and says that “the future of RTB is…in the balance”.
The proliferation of martech solutions presents both opportunities and challenges. Here’s the good, the bad and the ugly about the current environment.
Influencers, enticed by the success of Kylie Jenner, Huda Kattan and other high-profile influencer entrepreneurs, have flocked to launch their own brands. Competition is fierce and the potential for oversaturation very real.
American retailer Bed Bath & Beyond is in the headlines after its new CEO fired six C-suite executives. Like so many retailers, Bed Bath & Beyond has struggled to deal with the impacts of digital, raising questions about its future.
Following a security upgrade, PNC customers have found that they are cut off from Venmo and restoring the connection between their bank account and the PayPal-owned service is proving frustrating for many of them.
Digital Transformation and the Role of Data Gain a better understanding of data within the wider scope of digital transformation and how data underpins businesses. We'll explore why digital transformation is needed; the role of data, including how it is made and used; the DaaS model; data strategy frameworks; and why transformation can fail.
Search Engine Optimisation (SEO) Best Practice Guide The value of proper SEO cannot be overestimated. Access our guide to discover everything you need to know about search engine optimisation, whether you work for an in-house client-side team, or for an agency.
When it comes to e-commerce, businesses are often challenged by resource and budgeting constraints, or a lack of knowledge and expertise. To help you out we've packed this e-commerce guide with practical info to help you through the process —from defining your goals to driving success once your web store is live.