WardsAuto Daily Edition
 
















MAY 05, 2025



Tesla S Biggest Loser in BEV Depreciation Study

Top 10 BEV models all record big losses compared to ICE rivals in a study examining depreciation over a 10-year period.

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Autoline Daily 2025: Top Industry News for May 5

OEMs Burning Through U.S. Inventory; China Tariffs Put Focus on Axial Flux EV Motors; China’s Momenta Lands More Robotaxi Business

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Electric Mercedes-Benz CLA Cannot Charge at 400V Stations

The lack of an on-board voltage converter limits fast-charging flexibility in some regions for the German luxury automaker’s forthcoming all-electric sport sedan.

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Rivian’s First Ad Campaign Lands as Tesla Slips

Rivian has launched its first ad campaign, telling viewers stories about its customers’ real-life experiences with the battery-electric vehicles. The ads are intended to humanize the BEV start-up at a time when its larger rival, Tesla, is dropping in sales and popularity.

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WardsAuto Podcast: Tariff Pricing, Production Decisions and Battery Quality

This week’s WardsAuto Podcast delves into the chaotic atmosphere around President Trump’s on-again, off-again tariff policy, as well as tracking battery quality with Voltaiq CEO Tal Sholklapper.

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Magna CEO Sizes Up Auto Industry Uncertainty

In a wide-ranging discussion, Magna’s CEO talks auto industry challenges and offers solutions to weather the storm.

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FROM AUTOMOTIVE DIVE
Hyundai Unveils Its Next-generation Hybrid Powertrain System
The new technology offers a 45% increase in fuel efficiency and 19% more power compared to ICE powertrains of the same class, according to the automaker.