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The 10 Most Watched Ads on YouTube in 2016 Gaming ads and Super Bowl spots had a very strong year By Tim Nudd Gaming spots and Super Bowl commercials racked up massive view counts on YouTube in 2016, accounting for six of the 10 slots on Adweek and Google's full-year YouTube Ads Leaderboard, ranking the most-watched ...
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| Brandshare Content From Rubicon Project | | |
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Netflix, CBS and Fox Execs Detail Their Plans for Streaming and Advertising in 2017 Talking mergers, growth and ad revenue By Jason Lynch This has has been a roller coaster year for the television industry—ratings are falling, the upfront cost per impression is soaring, and there are major questions about the future of TV—which means ...
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AT&T Says Early Demand for DirecTV Now Is ‘Exceeding Expectations’ Plus, Verizon details its 5G deployment plans By Jason Lynch Last week's launch of DirecTV Now was plagued with errors, but AT&T says it's thrilled with the early interest in its new streaming bundle offering.
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As Social Platforms and Brands Turn to Live Video, Will Viewers Keep Tuning In? Early data is promising for 2017 By Marty Swant A week before Thanksgiving, dozens of sharply dressed young men and women began arriving at Taco Bell's headquarters for the fourth annual Friendsgiving feast, which included rolled turkey tacos and ...
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| Brandshare Content From The Trade Desk | | |
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You Can Now Watch Netflix Offline, Just in Time for Holiday Travel Download your favorite videos for later By Sami Main Here's some news from Netflix to make your travel and holiday plans a little easier.
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3 Male Beauty Influencers Talk YouTube, Fans and Finally Getting Brand Recognition With millions of subscribers, it's about time By Sami Main Big beauty brands are finally recognizing the boys in the business.
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These Were the Hottest TV Shows and Networks of 2016 Power grabs, real and imagined, ruled the airwaves By Adweek Staff Life met art in the 2016 TV Hot List. Veep, a political satire about a White House run, was declared Hottest Comedy, but was trumped by the real thing, which could just have easily won Best Drama, with intrigue, ...
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