| | | INSIGHTS Mastering the maze: Decoding social media’s algorithm updates for success Social media algorithms are constantly updated, affecting visibility and engagement. Platforms like Instagram, TikTok, and LinkedIn have introduced new features and content preferences, requiring brands and creators to adapt their strategies to maintain relevance and audience connection.
SOCIAL MEDIA MARKETING
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| | | ANALYSIS Why short form video is so popular The rise of short-form video content is not merely a fad; it is a transformative force that is here to stay. Embracing this trend and harnessing its potential will be essential for businesses and content creators to remain relevant in the dynamic world of digital media.
VIDEO MARKETING
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| | | | MARKETING BREW
Coworking with Elina Vilk Elina Vilk, CMO of Hootsuite, champions customer-driven innovation, values authenticity and laughter, and sees content marketing and social media intelligence as future trends.
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