The Individual Customer Journey

Best practices for personalization and audience segmentation - Hi John,

As consumer journeys become more dynamic, personal-level connections are becoming increasingly important. Marketers need to identify the right moments, timing, and channels of interaction to target consumers.

I encourage you to register here to learn how to craft contextually relevant and individualized messaging by:

Knowing everything possible about each individual customer with real-time data Gaining reliable multitouch attribution metrics with audience segmentation Managing the rapid evolution of personal preferences Plus! Ask questions and interact with eMarketer’s community of marketing peers

Reserve your seat now to join me on Wednesday, January 26 at 2pm ET.

This Tech-Talk Webinar is sponsored content by Redpoint Global.

Sincerely,
Marissa Coslov
Vice President

P.S. Please forward this invite to colleagues who may be interested in personalized customer journeys. Thank you!

Interested in sponsoring a webinar? Email advertising@emarketer.com

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