Current valuation of chip maker Nvidia, which dominates the market for GPUs, or graphics processing units. These chips are the key to training the large language models that underpin generative AI. Nvidia’s valuation has nearly doubled since the start of the year, turning it into one of the world’s most valuable public companies. "Accelerated computing and generative AI have hit the tipping point,” Jensen Huang, Nvidia's co-founder and chief executive said in a news release. “Demand is surging worldwide across companies, industries and nations.” Much of the current demand for GenAI chips is coming from enterprise software companies either directly for those building on-premise processing, or indirectly via Cloud companies that provide the software companies with GenAI processing services, according to Deloitte's Global Semiconductor Industry Outlook 2024. These companies may plan on including GenAI features and services inside their existing or new software offerings and hope to charge for those features. Deloitte predicts this will provide a $10 billion revenue uplift in enterprise software revenues by the end of 2024. Should corporates be unwilling to pay a premium for GenAI services, or even be slow about doing so, the software companies could abruptly reduce their orders for GenAI processing. |