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Profit
April 2018 Edition
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Special Report: Customer Experience
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40% of retailers expect to employ AI in their customer experience (CX) design by the end of next year, according to IDC. And customers are ready for the change. Pew Research recently reported that 65% of Americans expect most retail interactions to be fully automated within 20 years, and the same amount see robots and drones making most city deliveries within the same time frame.

And according to research from Facebook IQ, human conversations about chatbots have increased fivefold on the social media giant’s platform since 2017. People are obviously thinking about the intelligent machines that are increasingly standing in for our human interactions.

In Profit’s spring issue, Oracle experts and customers explore trends such as AI and machine learning that are revolutionizing the area of CX. Read on to learn about the tools and strategies leading companies are utilizing to keep ahead of the competition.
Speaker YOU MIGHT ALSO BE INTERESTED IN:

How Does Your Customer Experience Stack Up?
Get a copy of the 2018 Smarter CX Insights Report.
Big News
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Why Should You Replace Customer Segmentation with Machine Learning?
“Machine learning algorithms are far more effective to personalize the customer experience.”
—Oracle’s Eva Michel
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Open Road
Mack Trucks’ digital marketing campaign for its Anthem highway tractor is as bold and efficient as the new big rig.
Mack Trucks

Transformation Ahead
Cloud business strategies and innovative supply chain solutions were highlighted at Oracle’s Modern Supply Chain Experience 2018.
Modern Supply Chain Experience
Highlights from Profit
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Data-Driven Music
Sound United finds the missing piece in its strategy: rich customer data from Oracle.
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Raise Your Voice
With the rise of voice search, companies can engage conversationally with customers and more intelligently meet their needs.

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Using Connected Intelligence
“Companies have new technology options for achieving what I call connected intelligence, the key to turning CX into a competitive advantage.”
—Oracle’s Jeff Wartgow
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Oracle Voice
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Highlights from Oracle’s blog on Forbes.com

How to Build a Spaceship, the (Relatively) Easy Way
Oracle helps AirBorn create a self-service platform that customers use to easily configure products, request quotes, and submit orders.

Drug Users, Mental Health Sufferers Get Help via Advanced Technologies
UK-based charity Turning Point is applying advanced computer technology to support and help treat people suffering from drug and alcohol misuse, mental health issues, learning disabilities, and other debilitating conditions.

Moleskine: Iconic Brand Creates a Commerce Site in the Cloud
The new Moleskine.com has the distinction of being the first multilanguage, multicurrency, multipricelist website on Oracle Commerce Cloud.
Video
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Des Cahill, Head CX Evangelist at Oracle
“As CX professionals, we’re on a quest to break through the customer experience wall and get beyond the circumstances that might be holding us back from being legendary,” said Des Cahill, head CX evangelist at Oracle, at Modern CX 2018.
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Profit Spring: Open Road
Mack Trucks’ digital marketing campaign for its Anthem highway tractor is as bold and efficient as the new big rig.
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