The Counselors of Real Estate released its annual list of the most pressing topics facing commercial and residential real estate in the year ahead.

Modern sales strategies should prioritize meaningful conversations and outcomes over traditional metrics such as call and email volumes, writes Anthony Iannarino. "Sales professionals should prioritize time spent with decision-makers, which is where relationships are built and deals are made," Iannarino writes.

To boost sales performance, businesses are encouraged to focus on customer experience, with statistics showing that 88% of buyers value customer experience as much as products or service, according to an editorial by BOSS Magazine. The editorial provides ten tips for enhancing the customer experience, including using customer feedback tools, personalizing interactions and leveraging technology such as AI and cloud solutions.

This is the range in borrowing costs that could jumpstart home sales, a new study shows.

Investors are increasingly focusing on transforming buildings with high carbon footprints into greener properties, a strategy that has shown potential for significant financial returns. By renovating these older structures, some asset managers report being able to raise rents by 20% and significantly increase their clients' investments within a few years.

Choosing a smart-home ecosystem is crucial for seamless integration of devices. Amazon Alexa, Apple HomeKit and Google Home are among leading choices, and this article dives into pluses and drawbacks for each.

Michigan real estate pro Twala Lockett-Jones connects underprivileged kids with professionals from different industries who can teach them to harness their talents.

Baton Rouge is set to expand affordable housing with six developments adding 132 units across the city, backed by $6.16 million in federal and state funding. Notable projects include the renovation of historic buildings such as the Hotel Lincoln and the Prince Hall Masonic Temple, aiming to preserve cultural heritage and revitalize neighborhoods.

Inflation has eased significantly since peaking in mid-2022, but Americans remain frustrated with persistent higher prices. Although wage growth has generally outpaced inflation, many feel their purchasing power has diminished, leading to a sense of unease.