The online brand protection essentials How automation can overcome the complexities of a brand's reputation in the digital age
ClickZ Daily: March 23, 2022 |
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| Good morning! According to the Nielsen 2021 Trust in Advertising Survey, 36 percent of respondents distrust ads on social networks, while 36 percent distrust ads served in search engine results. Brand protection in the digital age is more complex than ever before. Find out how automation can overcome the complexities of maintaining an intact brand reputation in the digital age. |
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Digital Marketing Elizabeth Matsangou | Sponsored Brand protection in the digital age, is more complex than ever before. However, new tracking and analytics tools can help organisations ensure they retain their integrity and pursue growth |
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B2C Kamaljeet Kalsi A transformation that bridged the gap between the business, customer, and in-house talent Read more |
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| | | Advertising & Promotion Michael Collins Four questions you need to ask yourself and your team to truly become inclusive as a brand Read more |
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| B2B Michael Collins CFA Institute's CMO discusses four aspects needed to build credibility and win trust Read more |
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| Lucy helps organizations leverage knowledge for individual and market success using the latest innovations in artificial intelligence. Lucy reads, watches, listens and remembers all you’ve shared to provide specific answers and meaningful insights from text, audio, video and more. Read more |
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Digital Advertising A DXP can provide optimal digital experiences to a variety of constituents, including consumers, partners, employees, citizens and students, and help ensure continuity across the full customer lifetime journey. Download now |
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| Digital Transformation An interactive voice experience is any conversational brand engagement that takes place through voice-first technologies. That could be a smart speaker app, a mobile chatbot, or even an interactive ad on a smart mirror or IoT workout device. Download now |
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