| Do salespeople actually matter?, Why Thanksgiving will be devoid of shopping, Why getting to scale fast isn't optional.  | | | | | | | | | | | | | | | | | | |  | | | | | | Does Retail Really Need Salespeople? | | | | Cliff Stoll wrote that the internet would be a dud because, among other things, it could never replace the bastion of capitalism, the salesperson – six months before the launch of Amazon which obviously proved him wrong. Stoll’s piece got Karen Webster to thinking about the role of salespeople in retail, the impact of the internet on the retail experience and the digital consumer’s expectations of the physical store experience. She concluded that Stoll wasn’t only wrong about the internet’s future (obviously) he was wrong about the role of salespeople in furthering retail’s. Curious? | | | | |
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| | | | | | |  | | | | | | For This Startup, Scale Was A Matter Of Necessity | | | | Vacasa is an online vacation rental startup threatening to disrupt the vacation and rental homes industry. So, how did they go from managing one beachside cabin that belonged to one of the founder’s wives’ families’ to managing a multimillion-dollar company with more than 1,400 employees overseeing 4,000+ properties in the U.S. and four foreign countries? Necessity. We talked to Cofounder and CEO Eric Breon, about the importance of getting big enough to matter. Read More... | | |
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| | | |  | | | | | | How Much Is Lady Gaga Worth To The Super Bowl? | | | | How much could Lady Gaga's halftime performance be worth to this year's Super Bowl and its advertisers? That's a difficult question to truly answer, but given Lady Gaga's immense popularity, outreach to nontraditional football fans and the fact that the Super Bowl is the most watched television program of the year in the U.S., the answer could be a "whole lot of money" for Gaga, the NFL and Super Bowl advertisers. Read More... | | |
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| | | | |  | | | | | | No More Thanksgiving Fights: Synthetic Wishbones | | | | With holidays approaching — families nationwide are trying to figure out how to fend off fistfights over which lucky two get to snap the wishbone. But — thanks to a little creativity from the folks over at Lucky Break Wishbones — families can stop fighting about who will get to snap because everyone can. Now no one has to risk shopping on Black Friday with a black eye. Read More... | | |
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