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| The PR Industry Why PR pros can’t ignore the AI assistant Artificial intelligence programs like Alexa or Google Assistant are changing the game for PR and marketing experts. Here’s how industry veterans can learn to adapt to this new technology. | | | |
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| Content Marketing 4 SEO trends communicators should track Boosting the visibility of your website is one of the most valuable things you can do for your brand. Here are some ways to boost your rank on important search engines like Google. | | | |
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| From the Archives 7 free writing resources These gratis online tools can rev up productivity, catch embarrassing typos, track keywords, eliminate distractions and snuff out jargon. | | | |