During his talk at Econsultancy Live, Bionic's Chief Customer Officer Glyn Britton elaborated on the value of a new hybrid CX solution, which combines the best of digital with human sevice.
Retail executives interviewed for SAP's recent report, Retail Experiences of the Future, revealed that sustainable behaviours are one of their priorities into 2022 and beyond.
This quarter’s update explores the growth of DTC, a new suite of influencer tools coming to Instagram, the rise of Amazon’s advertising division, photorealistic human avatars courtesy of Unreal Engine and the latest explosion in real estate sales – located in the metaverse.
This quick guide examines the different types of segmentation that can be used to group audiences and customers, explaining the key benefits and challenges of each approach and how personas can be used to bring segmentations to life.
