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This Agency Turned Its Office Into a Crazy Airbnb That Got Jonathan Mildenhall’s Attention Will the stunt give OH Partners a shot in brand’s review? By Katie Richards An 80-person agency in Phoenix called OH Partners managed to pull off quite a stunt in the last 24 hours, all in the name of getting Airbnb CMO Jonathan Mildenhall's attention. Not only did the agency convert its office space into a "Spacious Phoenix penthouse suite" Airbnb listing--complete with one comfy bed fit for a...
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Isobar Lands New Global Data and Technology Leader From Publicis.Sapient Vikalp Tandon joins the team By Katie Richards Dentsu Aegis Network agency Isobar has hired a new svp, global data and technology--Vikalp Tandon. Vikalp will report directly to Isobar global CEO Jean Lin and will be based in the agency's Boston office. Under Vikalp, the agency will continue its mission to become a 100 percent digital economy business by 2020. "There is nobody...
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Nebraska-Based Indie Agency Bailey Lauerman Expands to Los Angeles New office grows the agency's footprint By Patrick Coffee The West Coast ad agency scene just got a little more crowded. Bailey Lauerman, an independent agency based in Omaha, Nebraska, has opened its first expansion office in Los Angeles. Chantal Sagnes, who most recently served as director of business development at New York's co:collective, will lead the office as managing partner and group account...
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3 Things New Grads Should Consider Before Working for a Startup Are you ready for a job that’s ever changing? By Sami Main It wasn't too long ago that companies like Airbnb, Uber, Square and Snapchat didn't even exist. Now they're shaping the world. As startups pop up with dreams of disrupting the way we live and older companies try to revolutionize their businesses to stay on top of fast-moving trends, fresh college graduates face a tough choice:...
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Adweek’s 2017 Graduate’s Guide to Marketing and Media What you need to know to land the right job—and kick ass at it By Adweek Staff So you've put in the years of studying, sleepless nights and occasionally regrettable social choices, and you're ready to enter the real world. If you're still not feeling 100 percent prepared for what's ahead, we've got you covered. Each year, Adweek gathers together insights from some of the marketing industry's brightest minds and looks at...
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Dove Is Touting Its New Partnership With Shonda Rhimes During ABC’s TGIT Tonight A 30-second spot will appear during Grey's Anatomy and Scandal By Kristina Monllos Shonda Rhimes announced a partnership with Dove earlier this spring. Now the first work from that partnership, a short film called "Meet Cathleen," is online. To get Shondaland fans to tune in, the beauty brand has a new 30-second spot airing on ABC tonight during the season finales of Rhimes' shows Grey's Anatomy and Scandal....
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FCB Made Bandages for Kids That Heal Emotional Wounds, Not Physical Ones Cute and clever campaign for Hansaplast By Tim Nudd As any parent knows, the vast majority of children's tears come from emotional rather than physical pain. So, in a clever bit of product development, FCB recently helped Hansaplast, the Beiersdorf adhesive-bandage brand, come up with bandages for those non-physical injuries that so torment kids in their younger years. The product line is called Hearts....
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