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If you are having trouble reading this email, read the online version | | August
15
2:00pm ET / 11:00am PT |
| | Between two strains: Probiotic decision making for the non-probiotic-ologist |
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| | Selecting which probiotic strain to include in your new product is critical. Successfully launching and/or growing a probiotic brand requires a thorough understanding of the entire probiotic development process. It can be overwhelming. So, if you’re not a probiotic-ologist, where do you start?
Join us on Tuesday, August 15, for a webinar that will share key points to consider when developing and launching probiotic products.
Agenda:
Tips to help navigate the dynamic dietary regulatory landscape Positioning your band for future growth, acquisition, and retail acceptance How to best use results from clinical trials to guide benefit statements and deliver on consumer expectations A sneak peak at new consumer research insights from a recent survey about probiotics |
Karen Raterman
Associate Director, Natural Products Insider | | Mark Haupt
Chief Medical Officer, IFF Health | |
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Amy Smith
Director of Global Regulatory Strategy, IFF Health
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