Whether you’re an ABM expert or just getting started, we have a resource that can help as a starting point or source of inspiration. Since everyone is in different phases of their ABM journey, Terminus put together this comprehensive guide that all revenue teams can keep on-hand. Need some quick ideas? Or maybe a full step-by-step guide to implementing your first go-to-market campaign? This guide can help with that and much more. It includes: Key benefits of adopting an ABM strategy Why COVID spurred an even bigger rush to ABM The steps you can take to implement a successful ABM strategy Account-based marketing KPIs to measure (and those to ignore) How to optimize your ABM campaigns for B2B success Account-based marketing is all about targeted, smart, and efficient revenue growth. It’s about doing more with less during a year when budgets are slashed. And it’s also about providing a personalized buying experience for your customers. This Blueprint can help with all of the above. So use it to your advantage and let us know how else we can be a resource for you. We’ll be here rooting for you! |