NOVEMBER 26, 2019

It Pays to Personalize: Profits and Your CRM Are Linked
A customer’s relationship with their car is a special one. As a dealer, it’s your job to bring the two together. You’re the matchmaker, the facilitator and the go-between in this important relationship. Learn more about how to achieve this from VinSolutions!

For Dealers: Three Hiring Trends to Watch

The most successful dealerships use multiple channels to recruit applicants.

Bad Digital Sales Leads That Bog Down Dealers

Auto dealerships on average can waste as much as 11 hours a month chasing dubious leads, an Autotrader whitepaper says.

Chevrolet Touts Awards in Most-Seen Auto Ad

The No.1 commercial for the week of Nov. 11 explains how Chevrolet has received more J.D. Power Quality Awards across cars, trucks and SUVs than any other brand over the past four years.

Six Used-Car Inventory Questions Dealers Should Ask

Knowing the answers helps floor-plan lenders identify how much credit they can offer.

Dealers May Dislike Regs, But Stricter Data Rules Help

Consumers are tired of their information being stolen. They want data protection.

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