TikTok upfront (partner content):

Make your media investment work harder: TikTok's V Gaik and Neil Cameron, share their expertise on how TikTok can help your bottom line. TikTok’s Marketing Science team compiled research from several third-party measurement studies to showcase how TikTok generates business outcomes, unmatched product discovery and effective brand building across multiple verticals. Get an exclusive look at the TikTok Works research, as well as a deep dive into the top 2023 consumer trends.

Also on the agenda: TD, BRP, WGSN, Dairy Farmers of Quebec + more