To retain current patients and grow their customer base, it’s time health systems move addressing the customer experience to the top of the priority list. Access, convenience, and cost have long been driving factors in care decisions, but with the rapid adoption of virtual care, we’ve added new channels and touchpoints to the customer experience. If all we do is tack it onto the existing healthcare journey, we’re missing an important inflection point.
Join us to hear perspectives from experts of OHSU, Nemours Children’s Health System, and Healthgrades on expanding market reach and audience targeting through improved data insights and go-to-market strategies, creating a more seamless connection between virtual care and brick-and-mortar visits, and more!
