Tips for getting leaders' attention in 2020The question for communicators isn’t how to break through all the clutter. You probably can’t—and probably don’t want to, since your most likely breakthrough scenario would be a major crisis. Instead, how do get your point across to senior leaders in such a crazy year? Here are some tips.
| | | | | | | COMMUNICATING UP
How PR pros can stand out in 2020 The question for communicators isn’t how to break through all the clutter. You probably can’t—and probably don’t want to, since your most likely breakthrough scenario would be a major crisis. Instead, how do get your point across to senior leaders in such a crazy year? Here are some tips.
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