Tips for jumping into generative AI and what to do when you get it wrong on social media

DAILY SCOOP

Disney sues DeSantis, Twitter risks legal trouble with verifications and more

Plus: More layoffs at Amazon.

SOCIAL MEDIA

What to do when you get it wrong on social media

It's going to happen. Be prepared.

PR

5 tips to jump into generative AI

Overwhelmed by all the AI news? Here are five ways cut through the clutter, separate fact from fiction—and to unlock the power of AI in your communications.

RESEARCH

Can you help? 2023 State of Communications Report

Share your expertise by May 11.

DAILY SCOOP

Fauci on COVID comms missteps, Grimes encourages AI collab and more

Plus: Snapchat goes ghost in responding to complaints.

SOCIAL MEDIA

Looking to partner with an influencer? Focus on these 5 factors to get it right

There's an art to finding the right people to partner with.

PR

Managing client expectations when the news cycle goes south

For when the news cycle just won't cooperate.

BRAND JOURNALISM

What you can learn from Spotify’s brand newsroom

Companies of all sizes can learn from how they did it.

DAILY SCOOP

CNN and Don Lemon share competing stories of firing, Disney layoffs continue and more

Plus: AI marketing language is sometimes confusing.

PR

3 tips for writing better ChatGPT prompts

Command your bot army to produce better outputs.

SOCIAL MEDIA

11 new social media features you need to know this week

Updates from Meta, Twitter, Instagram and more.

DAILY SCOOP

NBCUniversal CEO leaves post, Bed Bath & Beyond files for bankruptcy and more

Plus: Brands are vulnerable to copycats.

MEASUREMENT

Take Ragan and AMEC’s Copyright Benchmarking survey

The results will be shared at AMEC's Global Summit on Measurement and Evaluation in Miami next month.

CRISIS COMMUNICATIONS

Brand POV in a crisis: Speak out or shut the F up?

You have to figure out what you believe in.