Top 10 marketing-related AI thought leaders to follow We highlight 10 leading thought leaders in AI and Machine Learning.
ClickZ Daily: June 25, 2020 | |
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Hello! Today we highlight 10 leading thought leaders in AI and Machine Learning. These 10 are the ones to follow if you need to keep informed on implementing AI and automation in your marketing efforts. Also Olivier Marc, co-founder and CEO of Advalo, shows how AI can assist retailers’ business recovery efforts post the COVID-19 pandemic. He writes: Predictive marketing is revolutionary in that it statistically predicts the best suspect customers for a campaign. Marketers will then be able to focus only on “ROI operations”, with ROI being simply the difference between the fixed and variable costs of a campaign and the incremental revenue generated by that campaign. AI in Marketing Virtual Summit We are hosting an exclusive AI in Marketing Summit (half day) tomorrow alongside IBM Watson Advertising, Adobe and Salesforce, which brings together leading experts (Brian Solis included) and innovative AI marketing technologies from around the world. The the virtual event, we will be exploring how to harness the power of AI to rapidly transform the way in which you communicate with your customers. In addition to three keynote sessions, there will also be a showcase (no sales pitches, 15 minute show and tell) of some of the leading Marketing AI technology companies as well as virtual speed networking. You can register for free using this unique link: https://virtual.clickz.com/ |
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AI & Automation Andy Betts Enhance your understanding of how AI and machine learning works and impacts digital. |
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AI & Automation Olivier Marc Olivier Marc, co-founder and CEO of Advalo, shows how AI can assist retailers' business recovery efforts post the COVID-19 pandemic. Read more |
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| AI & Automation Lucie Loubet How Automat Technologies' AI chatbots helped DTC hair care brand amika, increase its website revenue by 30 percent. Read more |
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| AI & Automation Lomit Patel Lomit Patel, Vice President of Growth at IMVU, provides an overview on the pros and cons to consider when building or buying an AI martech solution. Read more |
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| AI & Automation Dan Drapeau The old saying “a picture is worth a thousand words” takes on all new relevance when we consider the next big feature coming over the ecommerce horizon: AI-powered visual search. Read more |
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| AI & Automation Jeff Kofman We use AI to liberate people from the menial so they can focus on the meaningful. AI isn’t taking anyone's job away. It’s giving people their jobs back. Read more |
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Digital Advertising The COVID-19 pandemic has changed the world as we know it, and brands have had to reevaluate their present work structures, budgets, and strategies. While there isn’t a playbook for our current situation, companies realize that they need a new approach to their marketing activities. Download now | |
| Digital Transformation Businesses need to meticulously think through each step before they embark on the replatforming journey, as it's not just an easy site redesign or software upgrade. Download now | |
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