Top CEOs for trust during COVID-19; Keeping employees engaged; Earned media secrets; Preparing for the next crisis; and more

DAILY SCOOP

Top CEOs building trust during COVID-19, Uber lays off another 3k, and EasyJet’s data breach

Also: Google Maps encourages virtual vacations, Instagram launches feature focused on wellness and mental health, South Korean soccer team apologizes for sex dolls, and more.

EMPLOYEE ENGAGEMENT

10 ways to keep employees engaged and informed during COVID-19 disruptions

Follow this guidance to produce meaningful messaging that resonates with workers and maintains a strong sense of community.

MEDIA RELATIONS

The secret to earned media coverage during COVID-19

The global pandemic has exacerbated and accelerated changes in the media landscape. To be successful media relations pros, PR practitioners must show unprecedented fidelity to a good story.

RAGAN AWARDS

Calling all outstanding female HR professionals

Ragan’s Top Women in HR Awards will showcase the women making their mark in the human resources field. Nominate yourself, your clients or your colleagues by June 3!

COVID-19

The next crisis: Why all consumer-facing businesses should prepare

As businesses navigate reopening and bringing back consumers to their premises, how can communicators prepare for this period of uncertainty and anxiety?

OP-ED

On COVID-19, let's lose the language of war

While words born from conflict seem to fly in headlines and internal memos, there might be a better way to frame the challenges we all face together.

DAILY SCOOP

Apple details its reopening, Facebook acquires Giphy, and JCPenney files for bankruptcy

Also: Tinder, OKCupid and more share quarantine tweets, Arby’s and ThredUp jump into puzzling, how most journalists look at organizations’ social media profiles, and more.

COVID-19

7 ways marketers can stay relevant during a pandemic

The promo show must go on–even amid COVID-19 chaos. Here’s how to tastefully sell with tact and empathy.

RAGAN AWARDS

Cisco, Florida Realtors, JBL, Pan Communications among Communicator of the Year Award winners

Dozens of remarkable professionals—including two Hall of Fame inductees—light up Ragan’s Communicators of the Year Awards for outstanding efforts in social media, marketing, internal communication and more.

CONTENT MARKETING

UGC a great option for brands during the coronavirus crisis

Here are some tips for creating a call to action that gets your audience engaging and sharing your message rather than making you the butt of the joke.

RAGAN AWARDS

Ragan will recognize the inspirational female HR professionals

Nominate yourself, your colleagues or your clients for our brand-new Top Women in HR Awards! The entry deadline is June 3.

THE WORKPLACE

15 ways communicators are injecting culture to reach a remote workforce

Our collective brainstorm netted many creative ways to unite and motivate employees from afar. Take a look at how your peers are reaching their remote workforce and chime in with ideas of your own.

SOCIAL MEDIA

Paid social media dominant during COVID-19

With audiences stuck at home and looking for digital entertainment, brand managers are turning to social media channels. Here’s why paying for your exposure could be worth the investment.

INFOGRAPHICS

Infographic: Tips for better virtual presentations

As live event opportunities have transformed into digital events online, speakers must adapt in order to make a favorable impression and get all the networking benefits they once enjoyed.