Value, agents and apps: Three trends for travel marketers adapting to ongoing challenges It’s been a tumultuous few years for the travel industry, with staff shortages, strikes, and supply chain woes creating mass disruption following on from Covid. Despite a resurgence in consumer travel during the summer – with nearly twice as many people travelling abroad in the six months from March to August 2022 than the previous six months – the cost-of-living crisis is once again putting pressure on travel and hospitality brands. So, how are companies adapting their strategies to align with the changing needs of consumers amid ongoing challenges? |
Digital Marketing and Ecommerce Trends 2023 - Register now, 24th January Every January, Econsultancy looks into the future of digital marketing and ecommerce and explores the trends expected to make waves in the year ahead. This webinar will highlight some of the most hotly debated topics of today. Join for the presentation of key trends followed by a panel session, where marketing leaders discuss, debate and scrutinise the issues facing our industry now and in the coming months. |
Levers of growth: How the role of digital marketing has transformed Driving growth requires campaigns to serve both long- and short-term objectives, which means digital marketing must be effective all the way through the funnel. Here’s how brands can achieve it. Sponsored by Meta. |
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