Uber's Food And Ride Pairing; Plus, SMS As The Future Of Direct Sales; And Legal Cannabis' Creative Payments Approach  | | | | | | | | | |  | | | Disrupting DTC Wellness With Text Messaging | | While a wellness company that sells salt- and charcoal-infused lemonade in shampoo bottles may not sound like an obvious consumer favorite, Dirty Lemon has proved that with the right Instagram campaign, it can look like one. And according to Founder Zac Normandin, the company’s secret ingredient isn't Instagram or even charcoal — it's a text messaging-based sales system that provides direct insight into individual consumer preferences. Here’s how. | | |
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| | | |  | | | Legal Cannabis Retail Innovates Its Way Around Payments Knot | | No matter what state laws may say about marijuana, federal law still considers the drug illegal, and that means FIs and payment services providers are reluctant to take part. But the young industry is still innovating in the retail side of things. What moves might help to grow this area of commerce? Read More... | |
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| |  | | | Nordstrom Takes Local Concept To NYC; Grubhub Rolls Out Perks | | Nordstrom is taking its Local concept to New York City, while Grubhub unveils the rollout of “Perks” for mobile users. What are some of the services Nordstrom plans to offer at Local in the Big Apple, and why did Grubhub debut free food as a perk to diners on its platform? Read this week’s Retail Pulse to find out. Read More... | |
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| | |  | | | Bringing Biometric Payments To Retail | | Amazon is reportedly testing a system that allows users to make payments with a wave via a handful of customized vending machines, which are equipped with hand scanners. Can the eCommerce retailer prove that biometrics are now ready to take off with its latest technological innovation? Read More... | |
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