WardsAuto Dealer 5
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WardsAuto Dealer 5
 

MAY 2, 2018

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Hey there. Welcome to the WardsAuto Dealer 5 for Wednesday May 2. To start your day, we've put together items from WardsAuto.com and across the Internet. So let's go:

1.

Unlike its crosstown rivals in Motown, General Motors doesn’t plan to dramatically pare its car lineup.

Full article

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2.

The power of the Internet is reflected by the digital dynamos on our annual WardsAuto e-Dealer 100. To see the complete list, click here.   

Full article

3.

It almost seems as if CarGurus’ new digital product sets up dealers to compete against the company itself.

Full article

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Designing your VDPs to Drive More Deals
In an era of rapidly evolving consumer expectations and increased online competition, your Vehicle Details Pages need to do more than engage shoppers, they need to drive deals by creating a transparent and trustworthy experience. Making this transition requires an in-depth understanding of online user experience and the latest design research. Sign up for this May 3rd webinar now!

4.

A survey on dangerous driving asked motorists why they were rushed, distracted, aggressive or intoxicated behind the wheel. Here’s what they said.  

Full article

5.

Lordy. A self-described "child of God" gets busted for allegedly stealing a dealership car. 
 

Full article

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Learn the 3 Secrets to Lifetime Loyalty
What does it take to earn lifetime loyalty? Your customers know, but they aren’t telling you. Learn the 3 secrets to getting your current customers to return again and again. Download your free ebook today!
That’s our WardsAuto Dealer 5 for today. We’ll be back soon with more high fives.

And to reach the editor for whatever reason (i.e. comments, complaints, questions, directions), contact Steve Finlay at sfinlay@wardsauto.com.

OK, finally... Forward this alert to dealership colleagues. The more in-the-know people at your place, the better it is. Over and out.

Now for the legal stuff...