Unwrap the Sweet Success of IT'SUGAR in License Global's Latest Issue

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Featuring stories on the American Girl, ColourPop, The Smurfs, USPS and more!

If you are having trouble reading this email, read the online version. The March Issue is Here!    The Sweet Spot IT'SUGAR, the candy giant, has sweetened the landscape of retail with its larger-than-life stores across the United States. In this month's issue, License Global explores the delicious empire of IT'SUGAR, unveiling how its innovative licensing program has crafted a unique shopping experience that turns every visit into an unforgettable adventure. Read the Exclusive Interview Now   EDITOR'S PICKS A Selection of Must-Read Articles Making Memories Mattel’s American Girl brand is the epitome of what it means to surprise and delight fans through product and in-store.  Read More The License Global Gaming Report  In this special supplement, License Global tracks gaming trends through licensing with profiles on CD Projekt Red, Epic Games, and more.  Read More Ten Years of Beauty Brilliance Since 2014, ColourPop Cosmetics has been innovating the affordable beauty space with its extensive licensed collaborations. License Global discovers how the beauty brand has become an authoritative voice in the industry. Read More MORE FROM THIS ISSUE Taking the Licensing Route The United States Postal Service is a part of the American fabric. Upon its major milestone in 2025, the USPS will celebrate through a robust licensing program in major categories.   Read More How the Smurfs Gained Street Style  Marie Van Buggenhout, senior licensing manager, softlines, FMCG, retail and promotions, IMPS/Lafig, talks about elevating The Smurfs’ fashion line through licensed collaborations.                                   Read More The France Licensing Landscape License Global delves into the French licensing market to see what is trending in the region and the impact the Paris 2024 Olympic Games will have on brand licensing.                                    Read More Good in Print, Great in Licensing Publishing is a hidden gem in licensing, with many opportunities to have a brand leap off the page and into your everyday life. Read More CONNECT WITH US   This email was sent to you by the Informa Markets Division of Informa PLC (Privacy Policy). Informa PLC's registered office is 5 Howick Place, London SW1P 1WG. Registered in England and Wales. Number 8860726.   If you do not wish to receive further information from us, please click here. Alternatively, to contact our data services team to have your details or preferences updated please email imdatateam@informa.com.