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USPS Saves Christmas for One Kid in This Heartwarming New Ad Postal Service showcases reliability in the spot from McCann By Lindsay Rittenhouse Now that Halloween has come and gone, it's time to break out the mistletoe and prepare for the holiday ads to start rolling in. One of this year's first is a sentimental spot for the United States Postal Service, which seeks to convince U.S. shoppers that it's the most reliable carrier for all their holiday...
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These Digital Billboards From McDonald’s Change Depending on How Bad the Traffic Is U.K. out-of-home campaign combines online and physical data By Lauren Johnson Getting stuck in traffic at the end of the day sucks, which is why McDonald's hopes some new creative ad targeting will get you to pull over at a nearby restaurant and pick up a hamburger on your way home. The fast-food chain and Leo Burnett are running an intriguing out-of-home campaign in the U.K....
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