An engagement ring made from Crystal Pepsi ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ 
Not coming through? Click here to view in browser
 
 
 
 
AdFreak
 
February 13, 2020
By David Griner
 
 
Prepare Your Proposal—Pepsi Debuts Diamond Engagement Ring Made With Crystal Pepsi
 

Ready to pop the question? Worried about taking the budget hit of buying a ring?

Pepsi and VaynerMedia have created one of the truly odd marketing innovations in recent memory with the Pepsi Engagement Ring, literally a lab-grown diamond made from Crystal Pepsi.

We didn't think the agency behind Planters' Baby Nut could outdo itself, but we're already here.

 
 
 
 
 
 
The Portraits of Refugee Coders Are Cleverly Hidden in the Websites of the Companies They Work For
 
72andSunny Amsterdam executed the creative campaign with HackYourFuture
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
With Galentine’s Day Cards, These Agency Creatives Celebrate How Women Show Up for Each Other
 
The all-female team helped the Fellow app remind others of the impact women make
 
 
 
 
 
Bloomberg Partners With Meme Lords to Prove He's Hip With the Kids
 
The 2020 candidate's campaign sponsored posts on several Instagram accounts
 
 
 
 
 
Promoted Content by Acxiom
What You Need to Know About the Next Phase of the Experience Revolution
 
What You Need to Know About the Next Phase of the Experience Revolution
 
 
 
 
 
 
How These Challenger Brands Flex
 

Traveling "Stay Human" pop-up offers experience for hotel guests who have a passion for photography.

 
 
 
 
 
What Verizon's Super Bowl Strategy Shows About Blurring the Lines of Sports and Esports
 
The carrier sponsored events that merged both worlds
 
 
 
 
 
Endeavor CMO Bozoma Saint John's Very Pointed Career Advice
 
'Don't take the advice. Do your own thing' on Top of Mind
 
 
 
 
 
 
Featured Jobs
Rising Tide Interactive
Washington, Washington DC
 
GLOW
New York, New York
 
CCOM Group
Miami, Florida
 
Brewco Marketing Group
Central City, Kentucky
 
GumGum
Chicago, Illinois
 
 
 
 
 
 
 
 
fb tw in insta
 
 
 
You’re subscribed to Adweek’s AdFreak as newsletter@newslettercollector.com


© 2020 Adweek, LLC • 261 Madison Avenue • 8th Floor • New York, NY 10016
UnsubscribeUpdate PreferencesSubscribe
Terms of ServicePrivacy PolicyForward to a Friend
 
AdChoicesLearn more about AdChoices for LiveIntent
 
 
Link