How to Shoot Authentic Videos that Move Audiences on Any Channel
Video has surged as the go-to medium during our new WFH reality. Social media consumption has also spiked 50% since March alongside a growing hunger for brands that embrace purpose-driven storytelling. So how do you create compelling visual content that moves the needle and today's audiences at a time of constant crisis and upheaval? SPEAKERS |
Zynara Ng Video Producer YouTube/Google |
Dan Landson Communications Lead Southwest Airlines |
Tom Shea Filmmaker and Producer Weber Shandwick |
Jon Thompson Social Media Manager, Enterprise Content Kroger |
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You’ll learn: Storytelling: How to draw audiences, views and revenue with moving stories Planning: The anatomy of an award-winning video communications strategy Production: How to select and use the right cameras, lighting and mics in the WFH era Social Media: How, where and when to post your videos online TikTok Talk: Where to allocate resources with TikTok in turmoil (think Reels, Byte, Triller, Zynn, Clash, Instagram, Snapchat and more) |
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Register now for this September 25, 2020 workshop.
Questions? Contact Shallon Blackburn at shallonb@ragan.com |